We recently worked with Jamaican mega-brand CB Foods to develop a series of events and initiatives to support their arrival in Cayman, that created memorable experiences for local consumers, and told the story of what it means to “Live Better with CB Foods.”Read More
Virginia Czarnocki has no doubt had a positive impact on the Not Your Standard office, despite our collective hatred for the weighted sled at her Industrial Park gym, and we are so thrilled we got the chance to collaborate on the development of her personal brand. Read on to find out how we created a parent brand to showcase her executive coaching, performance programmes, and other wellness-centric business ventures.
We recently spoke to Grand Cayman Marriott Beach Resort about living and growing up in Cayman for their Beach House blog's 'Voices of Cayman's Endless Summer Series,' Here is our take on why island living is just the best, mixed with a little bit of business.Read More
How do you promote an event without a budget? You get a little scrappy, join forces with marketers, influencers and partners, and engage the right tactics on the right outlets. If you're a little strapped for cash to promote your next shindig, here are few hacks to help you get some extra mileage before, during and after your event.Read More
Janine Martins, a new-to-market local wellness company, approached Not Your Standard to develop its brand identity and integrate the new brand across existing social media platforms. Read our case study to find out how the company secured an exclusive partnership with a luxury hospitality company and gained a significant uptick of new clients.Read More
We sat down with super stylist Kelly Massias to chat about how she used a 65K+ [and growing!] Instagram following to build a global brand from a tiny island. Here's how this talented beauty juggles school lunches and colour fixes.Read More